Social media network including sites like Facebook, Twitter, Instagram, etc. allow users to interact with people all around the world in a unique and meaningful way. There is no doubt that now 93% of businesses use social media to market their product or service. Using social media can actually generate awareness for your business. It can also help you in boosting your bookings.
Moreover, having an active social media presence conveys to guests that a rental is managed by an actively involved and a responsible property manager who cares about keeping others up to date on their rental. By making a social media presence that actually promotes and market your rental, one can easily reach an untapped audience without making much effort. Moreover, your guests will be able to rebook your rentals if you will keep them in touch by posting and sharing your updates on social media. A vacation rental booking software can be easily used to manage and boost up your bookings to a great extent. You can link your social profiles and rental booking software seamlessly by using rental desk’s easy social media integration.
After creating your social channels for your rental business, all that’s left to do is start sharing information about your rental. The more engaging content you share on your social media sites, the greater will be your marketing percentage.
- Share information about local events:
Start sharing information about some local events in your area such as concerts, sporting events or festivals, etc. You can also highlight some unique local experiences or activities which can intrigue people’s interest towards that area. You can even provide people with season or weather updates on your social media accounts. It will also make it easy for you to figure out that what your guests will want to do while visiting your area.
- Share Guest reviews on your profile:
You may know that positive reviews coming straight from your guests have the ability to intrigue other people. Share your guest reviews and their staying experience on your website. Share those kind words on your profile so others can see what to expect when staying at your rental.
- Post about the Work you’re doing on your Rental:
No matter what things you’ve made better in your rental, just take a picture and post it on your social media account. Your guests or visitors will love to see that you are working towards making their stays more comfortable.
- Online Booking Coupons:
Online booking coupons are a great way to attract new guests and to increase referrals and fill up slow season periods. You can share the coupons that you made on your rental desk in an easier way through your social channels to spread the word.
Start building your social following by inviting your friends, co-workers and family members. There’s actually no end to engaging and lucrative content you can share about your rental on social media. So get creative and have fun with it!